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How to Do What You Like & Make Money
Solve a Problem
Freelance. Many entrepreneurs get their start in freelancing. Freelancing is a type of self-employment where the entrepreneur gets paid by the job, usually a professional service. Using my shopping example, a freelancer might offer their services as a professional shopper for someone who doesn’t have the time or desire to go shopping on their own.
Open a Brick & Mortar. Though the trend these days is to do research online, most people still want to visit a brick & mortar store to do their business. Having a physical location, while still offering the online experience is a great way to cover multiple customer bases. I’ll use the shopaholic example one more time here. Like in an online business, an entrepreneur would still be able to work with vendors. Though a brick & mortar store decreases flexibility when it comes to personal shopping, it can still be done within the store or even offering to bring in those special items for your VIP clients.
Shout It Out Loud
If no one knows you have a business, is it still a business? I often tell people that if their not making money at their business, then they have a hobby, not a business. One way to turn a hobby into a business or keep your business from becoming a hobby is getting the work out.
Market & Advertise. Word of mouth is great for business. However, relying solely on friends of friends spreading the word can make for a slow start. In my opinion, every business should have a marketing budget and plan. Even if your marketing budget only afford you one batch of business cards and your marketing plan is to pass out every single business card within the month, it’s important to have a goal in mind. Other inexpensive but effective ways of marketing your business is being active on social media, actively blogging, and becoming active in your community.
Outsource
Tasks You Hate. If you started a business to do what you love, being bogged down by the things you hate kind of beats the point. If you’re the overworked entrepreneur, there’s likely enough work to hire some help to do the things you hate. In turn, it’ll free up more time for you to do the things you love.
Efficiency. Business owners often think they have to be the jack of all trades. They manage, do the bookkeeping, marketing, human resources, and are even the worker bee. In the beginning when there may not be a lot of revenue coming in, taking on so many roles may seem like a necessity. However, it’s inefficient for the long run. For the short run, it may even hamper your progress. For example, hiring an agency to do your marketing, a task you may have no idea how to do, may bring in the business you need to make the marketer more than worth cost.
Final Thoughts
You may have all the key components for starting a business, but if you don’t take action your business won’t get off go. For those who keep up with my articles, you know I’m a big advocator of planning. However, you’ll need to implement that plan if you ever want to make money doing the things you love to do.[/fusion_text][/fusion_builder_column][fusion_builder_column type=”1_1″ layout=”1_1″ background_position=”left top” background_color=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding_top=”” padding_right=”” padding_bottom=”” padding_left=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none” last=”true” hover_type=”none” link=”” border_position=”all” align_self=”flex-start” border_sizes_top=”” border_sizes_bottom=”” border_sizes_left=”” border_sizes_right=”” first=”true”][fusion_tagline_box shadow=”no” shadowopacity=”0.7″ border=”1px” highlightposition=”top” content_alignment=”left” link=”https://backboneamerica.com/work-with-me” linktarget=”_self” button=”Book your free session” title=”There are always reasons not to move forward” description=”The time to crush those roadblocks is now!” animation_type=”0″ animation_direction=”down” animation_speed=”0.1″ /][fusion_text][fusion_separator style_type=”shadow” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=”” sep_color=”” top_margin=”” bottom_margin=”” border_size=”” icon=”” icon_circle=”” icon_circle_color=”” width=”” alignment=”center”][/fusion_separator]